Contagious: Why things catch on (Tell a Story)
25% of restaurants fail in 12 month; 60% in first three years. Huge Awareness Problem
Newsworthy Price Tag = $100 cheese burger
Website that are easier to use. – Attractive Pricing
Quality, money, advertising ← But don’t explain viral YouTube Videos
Social Influence & word of mouth (20%-50% all purchasing decision)
50% of Youtube videos have less than 500 views
0.3% of YouTube videos get 1 million views.
What is marketing?
Marketing simply the middle ground between your business and your target market. It is what is required to grab the attention of your target market and let’s them know that hey we exists and we have solutions that meet your needs.
https://www.fiverr.com/iammonica (3.5 / 5) not bad but cuts out abruptly I think
STEP 12 HOW TO SETUP MARKETING & PROMOTIONAL MATERIAL FOR YOUR BUSINESS
When you are doing a business to sell a product or service, effective marketing is very
necessary to create awareness about the product or service among you target group of
customers. In fact, how you market your company or its products and services among the
people makes all the difference between their acceptance and demand among the customers
or their failure. Prospective customers should not only know about your products and services
as well as their advantages but also how and why they are superior to similar products and
services being sold by your competitors. In fact, it should be your endeavor to create a need
for your products and services in the minds of your customers.
Every bit of information that can be printed on piece of paper and which a business wants to
share with its prospective customers can be used to market the products and service of the
company. One of the best marketing tools used by business owners and their employees and
representatives are business cards. People collect business cards handed over to them by
different people and remember to buy a product or service of the company that has given
them its business card more often than products and services of an unknown company.
Beautifully designed business cards with relevant information about the business and
products or service impress prospective clients and they get a positive image of the company.
Any business selling different products can very well make effective use of colorful and
glossy brochures containing interesting information about them with photographs. These
brochures catch the attention of prospective buyers whenever they are in a shop buying
similar products. These brochures are also easy to be distributed to customers. Make sure to
print a little bit of information about the company inside these brochures. Marketing of
products and services can also be carried out with the help of banners with name and logo of
the company placed on strategic locations in business area. You must not forget to get printed
any discount t or offer that you are giving out to customers.
Every business can benefit through promotional activities. Giving out custom T-shirts with
the name and logo of the company printed over them to prospective clients is a very good
strategy to promote the products and services of the company. Souvenirs and other gift items
that people receive from a company are not only used by them but also make them
predisposed towards products and services of the company.
Explain all the potential print material a business may need, such a business cards, brochure, banners, custom t-shirts, etc, and why they are important.
What is marketing?
Marketing simply the middle ground between your business and your target market. It is what is required to grab the attention of your target market and let’s them know that “hey we exist and we have solutions that meet your needs.”
STEP: WHY MARKETING IS SO IMPORTANT TO THE SUCCESS OF YOUR NEW BUSINESS
How will you gain clients?
What specific strategies make sense?
What are the basic necessities you will need to get off the ground and how will you create a great customer experience?
What are the 3 most effective methods to reach your best customers (target market)?
List the marketing strategies you will employ and why.
Have you explained why customers should choose you?
Have you explained why the other guys have got nothing on you?
Have you explained why your product is different than competitors?
In your sales pitch, are you asking for the sale?
So what are you waiting for? Buy Now!
Are you incentivizing your customers enough?
Are you transparent with customers about costs?
Are you telling customers exactly what the price break down is?
Explain what is considered local advertising, why it’s important to some type of businesses, how to determine which type of advertising is appropriate for your business and how much money should be spend on it?
Explain what billboard advertising is and what the benefits and disadvantages are
Explain what radio advertising is and what the benefits and disadvantages are
Explain what online advertising is, where one can start advertising at and what the benefits and disadvantages are
Explain what google adwords is and what the benefits and disadvantages are
Explain what public relations is and why it’s important
Find People in Your Audience
Explain what it means to connect to people in your customer base or audience, or following and then Thank Individuals Publicly for their help or support, etc. This will help Build Raving Fans who will support your business or your cause and be your number one brand ambassadors.
Step 3: Market it to the World
Drive Quality Traffic to your Website
How to set up your free google campaign
And how to get traffic and how to optimize conversion.
– Content Promotion
– Promoting on Social Media
Import or Link to Amazon